Social Media Strategy


There’s a saying, “A goal without a plan is just a wish.”

And without a social media strategy, that’s sadly what your efforts will amount to. Wishes and dreams. But with the right plan, it will amplify your business, grow your audience and get you soaring on social media!


A full social media strategy covers:

Goal Outline/Objectives & Key Metrics to Monitor

Identified Target Audience

Competitor Analysis

Content Strategy inc. Themes, Posting-Frequency & Schedule

↟ Engagement Strategy including Reactive and Proactive Tactics

Full Hashtag Research

Influencer Outreach Plan (if needed)

Tone of Voice & Branding Guidance

Social Media Best Practice


The strategy service also includes:

Full audit of your current presence and performance

Strategy presentation

A two hour follow up session

Price from £895 per platform


This service suits businesses that need a blueprint of what to do and how to do it, so it can be delivered in-house.

 
 

“The biggest tip I can give...use Have Your Cake Marketing. Now more than ever businesses need to move fast and adapt to change, this is how it works for me. I concentrate on my business and trust Claire to research, move fast and get my social media right.”

— Tracey Richards, Lavender & Bay